When you back a startup on a platform like ours, you typically buy a slice of its future value — often through a SAFE or priced share. Your money converts into ownership, and that ownership grows if the company does.
Valuation caps and discounts are your early-bird reward: they set the maximum price your money converts at, so earlier risk earns a lower entry price than later investors pay.
“Earlier risk earns a lower entry price than later investors pay.”
Returns arrive at an exit — an acquisition or public listing — or sometimes through secondary sales and revenue-share terms. Timelines run long, usually five to ten years, which is why diversification matters.
The risks are real: most startups fail, and early shares cannot be sold on demand. Invest only what you can leave untouched, spread it wide, and let time do the compounding.